About The Company

PairedWorld is a collaborative initiative among leading experts in the fields of Web3, Blockchain, Psychology, Neuroscience and Behavioural-economics who unite with the shared goal of proving that emerging technologies can be harnessed for positive social impact, ultimately enhancing the quality of life for individuals and communities worldwide. ‍

Featuring an unprecedented and innovative four-token design spanning multiple chains and communities, PairedWorld is a reward system that aims to revolutionise the landscape.

Job Short Description

PairedWorld is looking for a talented Social Media Manager to manage our social channels. As a Social Media Manager, you are up-to-date with the latest digital technologies, social media trends and have excellent communication skills. 

You will have experience in social media marketing, new channel go-to-market strategy, content creation, event coverage, storytelling, community building and time management. This role needs a result-driven individual who will manage our brand's online presence by developing strategies, and build workflows to consistently design, build, and execute marketing campaigns.

Key Responsibilities

Lead the social media strategy and content calendar. Develop creative and engaging social media content strategies.Manage and interact with community members on social platforms and streamline user feedback/concerns.Align and work hand in hand with the marketing and design departments to create engaging social media content (text, visuals, videos).Manage the day-to-day handling of all social media channels.Create and execute multi-channel campaign distribution across YouTube, Twitter, TikTok etc.Oversee, plan and deliver content across different platforms using social media planning tools like Buffer.Report on social insights and media analytics to internal teams on a regular basis to inform business decisions to maximise growth and user acquisition.Co-develop, launch and manage new engagement and social media campaigns.Analyse ecosystem activity.Recommend improvements to increase performance.

Requirements and skills

An intimate understanding of the web3 and crypto ecosystem.Further knowledge of social games is a plus.4+ years of relevant working experience in social media and digital marketing.Minimum 1-year experience in managing social media creative team for NFT/blockchain-related projects.Minimum 1-year experience working in a marketing agency.Solid understanding of the technical aspects of social media and how these fit into different strategies and tactics.Can multitask and manage more than 4 social media strategies at a time.Experience in utilising publishing, analytics, and social media management tools to help content creation and drive engagement.Deep knowledge of executing campaigns, setting KPIs, defining responsibilities, and reporting on performance.Excellent English speaking skills, native preferred.

What we offerCompetitive compensation package.Occasional travel to our IRL events worldwide.Great work-life balance.Great learning and self-development opportunities.Awesome international team.