About The Company

Gelato is Web3’s decentralized backend empowering builders to create augmented smart contracts that are automated, gasless & off-chain aware.

Leading Web3 projects rely on Gelato to power the execution of millions of transactions across DeFi, NFT and Gaming.

Join our team and work directly with the founders to build the future of web3 infrastructure. Enjoy a lot of perks, travel with us to cool events, and participate in amazing off-site retreats with the team!

Our mission

Gelato’s mission is to accelerate the adoption of web3 technology to create a more transparent & democratic digital life for humanity. Our impact is measured by the time saved to achieve global adoption of web3 applications.

Job Short Description

The role

As a Senior Digital Brand Designer, you will play a pivotal role in shaping and evolving our brand’s visual identity. You will be responsible for creating show-stopping design assets, ranging from website to social media content and various communication materials, contributing to the overall brand visual identity and strategy. Your creative prowess will be key in establishing Gelato’s cohesive and compelling brand presence in the market.

Responsibilities for this position include:

• Lead and contribute to the redesign of our brand’s visual identity, ensuring it aligns with the company’s values, mission, and goals. Present and communicate design direction, decisions, and rationale to other teams and work closely with senior stakeholders to position product strategy.
• Collaborate with the team to modernize and refresh the company’s logo while preserving brand recognition.
• Oversee and contribute to an existing design system. Develop and maintain consistent visual identities for various brand touchpoints, including print materials, digital assets, and merchandise.
• Create captivating visual content for social media platforms, including images, graphics, and videos, to enhance brand awareness and engagement.
• Design effective communication materials, such as brochures, flyers, and presentations, that convey the brand’s message and values.
• Collaborate with web developers to ensure that Gelato’s visual identity is seamlessly integrated into the website using Figma.
• Develop and maintain comprehensive brand guidelines to ensure consistent application of the brand’s visual identity across all media and platforms.
• Work closely with marketing, product, and other cross-functional teams to bring creative ideas to life and support their design needs.
• Stay up-to-date with design trends, emerging technologies, and industry best practices to continually elevate the brand’s visual presence.

Requirements

• Proficiency in Adobe Photoshop, Illustrator, After Effects, and Premiere Pro for crafting engaging social media content and communication materials.
• Experience with 3D design tools such as Adobe Dimension, Maya, or Blender, with the ability to apply 3D elements to enhance brand visuals
• Good working command of Figma for website design
• A solid portfolio of work that contains examples of design for digital products and services in the SaaS / Technology space.
• Excellent communication skills and the ability to collaborate effectively with cross-functional teams.
• A deep understanding of user-centered design principles, typography, color theory, and branding paired with a strong creative vision to plan design roadmaps with senior stakeholders.
• Ability to oversee and manage multiple projects and ship quality products at scale.
• Ability to adapt to evolving design trends and technologies.