Alchemy helps blockchain companies build better products and experiences by providing next-generation blockchain infrastructure. Our Ethereum infrastructure currently powers many top companies in the space, including CryptoKitties, Binance Wallet, and Augur.
Job Short Description
Job Description
The Role
As a Product Marketer at Alchemy, you'll own the holistic strategy and execution for product development and go-to-market. You'll work cross-functionally with our world-class Product, Engineering, Design, and Sales teams to drive the adoption of the products that make up our industry-leading developer platform.
Responsibilities:
Work hand-in-hand with Product and Engineering to inform product development and marketing strategy, based on actionable, data-driven insights
Engage our community by talking regularly to our customers and advocating for our user base in product development
Drive product strategy bridging short-term execution and long-term vision
Create holistic product positioning and messaging, informed by user research and product expertise
Own and drive all aspects of product launches, including press releases, product landing pages, social media and co-marketing with our partners
Expand market awareness and adoption of existing products
Develop the story and strategy for our brand and online presence
What We're Looking For:
4+ years relevant experience in Product Marketing
Ideally 3+ years working on a developer platform or another team that required technical or b2b product marketing; experience marketing to developers is preferred
Powerful storyteller: written, verbal, and visual
Experience successfully developing, executing, and managing a product marketing strategy with little oversight
Experience planning and rolling out large-scale marketing campaigns, and the ability to identify and drive improvements, using a data-driven approach
Experience in market research, messaging, positioning, and branding
Ability to create content and a content strategy in order to engage a developer community
Experience with brand marketing, PR/comms, and social media is a plus
Experience working with startups is a plus
Experience working in web3 is a plus
A hustler mentality, founding a company or building side projects is a plus!
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