🏄 About Safe and the team
Safe is the most trusted decentralized custody protocol and Safe the flagship wallet for the ecosystem on Ethereum and the EVM. Our team is on a mission to unlock digital ownership for the world. By building robust and accessible tools, we aim to fix some of web3’s biggest challenges. For more information about Safe, check out our website.
You’ll be joining a growing team that currently includes 50+ people overall. This role is based in Zug (🇨🇭) , but we also have awesome teammates in Berlin (🇩🇪), A Coruna (🇪🇸), and Lisbon (🇵🇹).
💻 About the role
As a PR & Communications Lead, you will be responsible for designing and implementing effective public relations strategies that will promote our company's brand, products, and services and bolster and protect its reputation. You will be tasked with creating engaging content, managing media relations, and coordinating with senior internal stakeholders and developing key narratives that create an impact in the competitive landscape we operate in.
🗃️ What you will be doing
Develop and execute comprehensive PR and communications strategies to increase brand awareness, attract customers, and increase credibility as a blue-chip web3 project
Manage relationships with key journalists, influencers, and media outlets
Collaborate with internal stakeholders, including the marketing and product teams, to ensure consistent messaging across all channels
Coordinate responses to crises and own the external commentary strategy
Document Safe's official positions on key topics internally to reduce stray comments
Act as a spokesperson for Safe, conducting media interviews and speaking at industry events
Liaise with media relationships to place Safe in important narratives (e.g Account Abstraction)
Create press releases and help Safe ecosystem with discoverability among media
Manage PR agency and review their impact and tasks
Train and up-skill internal contributors on key narratives and navigating public conduct
🎒 What you will bring
Established leader in Communications with at least 6 years professional experience
Strong track record working with start-ups and scale-ups, ideally in the fintech ecosystem
Confident liaising with media and journalists and comfortable leveraging industry connections
Experience setting up marketing and communication strategies and defining objectives/KPIs
Formerly managed and built-out a marketing team
Ability to craft long form press releases to a high standard of written English
Diplomatic communicator with the ability to assess and measure how narratives may be interpreted externally
Regulatory knowledge within fintech/web3; familiar with interpreting institutional regulations for comms implications
Proven experience managing crisis communications and handling negative publicity
🎉 What we can offer you
Personal education and conference budgets
Friday afternoons on research or on a side project in our ecosystem
Flexible workplace when it comes to your work schedule
Token allocation for all employees
Annual company retreats
Office space in Berlin (Full Node - a co-working space for blockchain projects)
Please apply with your English resume.
We're growing rapidly, the industry is expanding fast, and we have a lot to do. If you're someone who loves taking initiative and getting things done, there's a lot of opportunities for you at Safe. We look forward to your application!
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