About The Company

Launched in 2019, BAM Management US Holdings Inc. d/b/a Binance.US ("Binance.US") is the fastest growing and most integrated digital asset marketplace in the United States, powered by matching engine and wallet technologies license from the world’s largest cryptocurrency exchange - Binance. Our mission is to provide liquidity, transparency, and efficiency to financial markets by creating products that leverage crypto to unlock the power of everything. We build bridges between traditional finance and digital markets that enable growth for all—empowering the future of finance. Binance.US is operated by BAM Trading Services.

Job Short Description

Responsibilities 

• Determine and define project / program scope, objectives and resources with a cross functional stakeholder group including Onboarding, Risk, Payments, etc.
• Develop and manage a detailed project / program schedule and delivery plan
• Act as the point of contact and communicate regular status updates to relevant team members and stakeholders
• Build and execute support readiness plans to ensure operational excellence across the CX organization
• Proactively identify and collaborate with leadership to understand and eliminate blockers 
• Act as the voice of the customer throughout the project / program life cycle ensuring that the customer experience is a guiding force 

Essential Skills

• An expert go-to-market & brand leader - you have experience developing and executing go-to-market plans to drive meaningful customer acquisition in a growth-phase fintech or other technology company
• An action-oriented leader - you’re skilled at prioritizing the most important initiatives and take a big picture view of how to drive more customers to use Binance.US’ programs; you are able to make decisions with little oversight; you take responsibility and initiative for shaping strategy and execution; other people look to you for solutions amid uncertainty
• A passionate storyteller - you’re fluent at communicating with diverse audiences across the country in a succinct, compelling, and compelling way and know how to translate the Binance.US value proposition across multiple properties
• Data-driven - you’re able to effectively balance qualitative and quantitative data in the course of your daily work in everything from customizing messaging, to determining which campaigns to run; you run pilots and tests to see what works best, iterate and continuously improve your marketing strategy based on data
• High-level drive to create meaningful results and impact overall value

What You'll Need

• Minimum 15 years of marketing management experience with proven experience operating in a similar role for a world class organization 
• A Bachelor’s Degree. MBA preferred or equivalent work experience
• A mix of experience in early stage start-up and more established companies
• Experience in marketing leadership positions within the fintech and financial service space
• Experience in crypto is a huge advantage
• Excellent track record of building and executing User Acquisition strategies
• Demonstrated accountability for clear articulation and execution of marketing strategy, including board-level vision and strategy
• An entrepreneurial spirit that is flexible, experimental, and resourceful

Binance.US is an Equal Opportunity Employer. Our mission is to give Americans access to a broad array of digital assets, and we thrive because of the diverse and inclusive team that we are building. We do not discriminate against qualified employees or applicants because of race, color, religion, gender identity, sex, sexual preference, sexual identity, pregnancy, national origin, ancestry, citizenship, age, marital status physical disability, mental disability, medical condition, military status, or any other characteristic protected by local law or ordinance. 

Binance.US complies with Federal Transparency in Coverage regulations by providing this link to machine readable files related to the health plans offered to our employees. The machine-readable files are formatted to allow researchers, regulators, and application developers to more easily access and analyze data including negotiated service rates, and out-of-network allowed amounts between health plans and healthcare providers.